Here is a link where land that is own by Himor is up for sale. This land has just recently been approve to have 150 houses on it. The land is on Rectory Lane opposite the old Golf Course. This land has just recently been granted planning permission for the houses.
Given that Himor is run by Mr Ainscough Jr and Wainhomes is run by Mr Ainscough Snr I don't think we need to guess who will be building here.